FASHION

SS 15

The S/S 15 collection takes as its starting point in all the contradictory, and quite frankly ridiculous, ”advice” women are confronted with daily, on beauty routines and behaviour.

Arrows mark the models, pointing their way to the perfect firm and young body. The garments are roughly cut, with raw edges, as if sketched directly upon the wearer.  

INTIMATELY SOCIAL 12.14

The presentation digs in to the cracked surfaces of our appearance.

This is reflected in the hair and makeup, which is inspired by paparazzi pictures of Britney with unintentionally visible edges of her extensions. With that styling Minna Palmqvist wants to give love to all women living their life in the limelight being seen as some sort of public possession.

Credits:
Photo catwalk: Petter Cohen
Photo except catwalk: Pi Frisk

Stylist: Nicole Walker
Hair:Dejan Cekanovic
Makeup: Jeanette Törnqvist
Choreography:Rebecca Chentinell