BY CONCEPT
What is UNDER PRESSURE
?It is a method.
A poem.
A celebration of skewness.
A fuck off to perfection. It is therapy;
handling stress,
performance anxiety,
money issues, body issues,
a world falling apart. But also;
the hope of something new
arising out of this pressure
we are all under.
A selection of
under pressure items
An Under Pressure item is one that has somehow gone through some kind of pressure in its design process.
Garments are crinkled and distorted in the pressure from the mangle machine (what is a mangle machine?); the Time Pressure Clock shape comes from heavy pressure from a metal stamp into hot, melted plastic waste. While the Under Pressure socks are made under the pressure of time, no pair of socks can take more than five minutes to print, vacuum seal and pack.
Here is a selection of our Under Pressure items so far.
تحت فشار
Our special Persian version of the Under Pressure / تحت فشار accessories where produced during 2022-23,
in collaboration with artist Atoosa Farahmand (writer of the book “Not a Typical Persian Girl”), in support of Human Rights Watch and the ongoing Iranian revolution “Woman, Life, Freedom”.
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